A fresh start. Branding is all about conceptions, and retro-fitting an old party brings baggage. Green party for example being ecologically focused, for example.
Change. It is what got Obama into office, and the same for Trump. Ordinary Americans are fed up with the status quo - ghost jobs, bad pay, not enough time to be a human, the malice of ICE, and more.
I suspect that people won’t accept Hope. Depending on how it is worded, maybe Drain the Swamp 2.0, if it targets Trump and friends specifically.
Why a new party, and not one of the existing third parties?
A fresh start. Branding is all about conceptions, and retro-fitting an old party brings baggage. Green party for example being ecologically focused, for example.
Interesting… What branding do you think would get the most votes?
Change. It is what got Obama into office, and the same for Trump. Ordinary Americans are fed up with the status quo - ghost jobs, bad pay, not enough time to be a human, the malice of ICE, and more.
I suspect that people won’t accept Hope. Depending on how it is worded, maybe Drain the Swamp 2.0, if it targets Trump and friends specifically.