Paramount Skydance CEO has repeatedly cited the statistic when laying out the approach that CBS News and potentially CNN would take

During an early March appearance on CNBC, the Paramount Skydance chief executive, David Ellison, cited a statistic he has come to rely on when laying out his editorial approach for CBS News and, potentially, the cable network he has made a deal to own, CNN. The young media mogul said the networks will prioritize reaching “the 70% of Americans and really around the world that identify as center-left, as center-right”.

The idea of an unaddressed center ground is a powerful talking point. In a world of increasingly partisan politics, Ellison’s promise to address the unheard, silent majority packs a punch – and fits nicely with the approach of one of his most high-profile lieutenants, the heterodox commentator Bari Weiss.

Unfortunately, it appears that Ellison’s 70% figure is not supported by publicly available polling data on the ideological orientation of Americans.

A recent YouGov survey – conducted last fall and published in January – found that only 40% of US adult citizens identify as “center-left”, “center” or “center-right”, not 70%.