“This ban is a massive win for Texas ranchers, producers, and consumers,” Texas Agriculture Commissioner Sid Miller said in a statement following the bill’s passage. “Texans have a God-given right to know what’s on their plate, and for millions of Texans, it better come from a pasture, not a lab. It’s plain cowboy logic that we must safeguard our real, authentic meat industry from synthetic alternatives.”
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Texas joins Indiana, Mississippi, Montana and Nebraska in enacting new laws this year; Alabama and Florida did so last year. In March, the Oklahoma House approved a similar bill that did not advance out of the Senate this session.
Reduced price seems like a massive stretch.
The costs of production are decreasing dramatically.
The most recent development is switching to a plant based growth medium instead of fetal bovine serum (?) which will reduce costs by 80%.
So long as there are multiple producers they will compete on price.