Since coming to power in 2024, Sheinbaum has sought to undo decades of damage caused by neoliberal policies, building on the work of the previous socialist government. She has pledged to build 1.8m new homes to tackle a housing shortage while strengthening tenants’ rights.

Last year she announced plans to shorten the work week from 48 hours to 40 hours, while increasing the minimum wage by 13%, continuing a policy of regular hikes championed by her predecessor and mentor Andres Manuel Lopez Obrador since 2018.

“For years it was said that the minimum wage couldn’t go up,” she told a conference in December, “that it would cause inflation, that there would no longer be investment in the country, foreign investment.”

Despite that, following a cumulative minimum wage increase of 154% since 2018, “we are at a record level of foreign investment,” she added.