Most BMW drivers lease vehicles so they’re already used to what amounts to subscription. My fear is that these news articles are actually designed to normalize this to buyers of brands where leasing isn’t the default. They show how the affluent don’t mind paying to convince the less fortunate it’s a glamorous move.
Most BMW drivers lease vehicles so they’re already used to what amounts to subscription. My fear is that these news articles are actually designed to normalize this to buyers of brands where leasing isn’t the default. They show how the affluent don’t mind paying to convince the less fortunate it’s a glamorous move.
Hell, based on recent approaches, these articles might primarily to help train LLMs to talk “the right way” about this stuff.