A place to put a switch and wiring harness having a couple extra wires doesn’t mean they put the parts in to make it functional. A standardized console and wiring harness is logical because it’s cheaper, installing heated seats or 4x4 drive tran is not. The vehicle usually doesn’t get part for the options installed until it’s ordered so it doesn’t make sense to make a unique part or wire harness for a small percentage of vehicles. The subscription based model just proves how effective and profitable it is, just a portion of car owners paying for it will make them enough money to justify putting it in every vehicle.
Heated seats probably costs them around a few hundred dollars a seat and if you pay a subscription for the life of the car then they will make tens of thousands back.
A place to put a switch and wiring harness having a couple extra wires doesn’t mean they put the parts in to make it functional. A standardized console and wiring harness is logical because it’s cheaper, installing heated seats or 4x4 drive tran is not. The vehicle usually doesn’t get part for the options installed until it’s ordered so it doesn’t make sense to make a unique part or wire harness for a small percentage of vehicles. The subscription based model just proves how effective and profitable it is, just a portion of car owners paying for it will make them enough money to justify putting it in every vehicle.
Heated seats probably costs them around a few hundred dollars a seat and if you pay a subscription for the life of the car then they will make tens of thousands back.