I’m curious about the audience demographics of these videos.

I see these random videos with thousands and sometimes millions of views recommended on the trending section. These people are not famous stars of anything other than just being a regular family that decided to share their daily life on YouTube.

Sometimes they are very wealthy and I understand seeing snippets of the lavish lifestyle could be interesting to others. But most of the time these are average/medium-high income families. No mansion, no Bugatti.

Many of the trending videos have a reaction as bait ( ie. “Telling my partner I’m pregnant” etc) but when skimming through these channels most of their content is mundane stuff: “our breakfast routine”, “last Friday at the park”, " weekly update", etc.

What’s so appealing about this? I couldn’t care less but their following obviously says a lot of people do. Who watches this and why? I don’t know anyone in my circles following this type of content, do you? Why would millions of people follow some random stranger online?

  • pinchcramp@lemmy.dbzer0.com
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    4 months ago

    Don’t they just show a life that many people wish they could live? Those influencers are usually very good looking, drive nice cars, wear designer clothes and go on lavish holidays.

    Seeing a normal/non-famous person have it makes it more believable that one day you’ll have that life as well.

    Either that, or it’s just horniness meets para social relationship 🤷‍♂️